Google Suicide – The Survival Guide

Heh…Yeah. Google’s kicked a lot of people off.

And I was tripping over the keys of my keyboard last night–scrambling…sending out information about ‘Google Suicide‘ (A term we coined for the letter Google sends when they shut down an advertiser’s account forever).

Frightening stuff.

I recently had to fix my own Google slaps and an unfortunate suspension. After fear, frustration, and tears…

Finally, between Cherie and myself, we discovered permanent solutions and surprising answers.

We Might’ve Been Too Open…

Last night we started a very open discussion with students on a free webinar about our collective survival as Adwords advertisers. Actually, we were so open…that we can’t share the recording!

Instead, I’d like to address some concerns you might have about Adwords–whether or not you attended our webinar, and encourage you to pick up “Google Suicide – The Survival Guide

That’s where the answers are.

Following are the THREE most common concerns and fears people have about PPC. Which one is yours?

1. “I want to do PPC, but I keep hearing about problems with Google Adwords…Do I really want to invest my time and money today into learning something that might not work tomorrow?”

There have always been challenges in online marketing, not just PPC or Adwords. Nothing new about that. There’s always a different problem to deal with–no matter which traffic method you use. This one just seems to be getting a little publicity.

People who don’t survive the problems are the ones who run away and hide at the first sign of an obstacle. In my experience, they also don’t make money with anything they do. On the other hand, the reason Cherie and I have become so good at PPC is that we always face every challenge thrown at us head-on. We solve it. And we get better.

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I admit, I lost 15 hairs over the latest bans, but since we found answers it's been smooth sailing

Now, I do admit the latest stuff has been major. I lost at least 15 hairs off my head over it. But once we found the answers, it’s been smooth sailing and we love it.

STILL the most immediate, effective, and smartest online advertising method

What I do know is that PPC is one of the most immediate, effective, and targeted ways to advertise. No effort mastering PPC will ever be wasted. Cherie and I have collectively generated over 450,000 leads in an extremely competitive niche. What’s more, is that we do it at a fraction of the price paid by the highest earners…

Our training has helped produce top earners and super affiliates in multiple organisations who CHOOSE to use PPC for their traffic. You’ll find rave testimonials about our work all over the internet.

I agree, that the current changes are a little intimidating for someone just starting out. But being a PPC newbie is actually a blessing in itself. You are not entering with any preconceptions about how PPC should be done. And from what I’ve seen, the people struggling most are the veterans. Because they’re not able to accept that they need a new approach to Adwords.

The information we’re sharing in Google Suicide – The Survival Guide, will show you exactly how to be a well-behaved PPC advertiser from the get-go. You’ll hear hours of training, case studies, and examples from us with step-by-step instructions on:

- Lesson #1 – KEYWORDS: How to choose cheap money keywords that are nearly immune to competition. With the tools and technique we’ll show you, you’ll fly below Google’s radar and evade any of the quality scrutiny Adwords advertisers normally deal with.

- Lesson #2 – AD POSITION: We’ll show you how much to spend to make sure your ad is seen by your target audience. Most people are bidding wrongly and that contributes to a HUGE part of their “quality score” problem. Unlike them, you’ll be able to bid with confidence, knowing your clicks will be profitable–and stay relevant.

- Lesson #3 – AD COPY: I’m going to show you two secrets for writing adcopy that do not require any expertise in copywriting. Your ads will only be SEEN and CLICKED by the right people who are most likely to buy your products. Anyone else outside your target market will never cost you a dime.

- Lesson #4 – EFFECTIVE LANDING PAGES: Cherie’s going to take you through some of her own landing page guidelines that make Google LOVE you and send you all the traffic you can get. Not only that, but she has a method for writing landing pages that create buyers…not just subscribers. She’s going to also show you how to avoid many of the pitfalls that are getting other advertisers in legal trouble with the FTC and Google.

- Lesson #5 – STRUCTURE: You’ll discover a simple method to get, for free, 5 times the traffic PPC gives you. She’ll show you how you can tap into new markets quickly and easily while staying immune to all Adwords rules and policies.

- Lesson #6 – PPC ENGINES:I’m going to show you my brand new method for reaching people who are normally unreachable with Google alone. Most advertisers are not only missing out on floods of traffic from these other engines, but they’re also unable to convert a lot of it. I’ve discovered something very special that makes using other PPC Engines cheaper and more profitable.

This training will be included in Google Suicide – The Survival Guide. Make sure to grab access to this powerful content if you’re considering doing any kind of PPC advertising. Yo, don’t be a chicken. Some advertisers are leaving, but PPC isn’t going away.

2. “I haven’t been suspended yet, but frankly this shit scares me!”

First, pat yourself on the back.

If you’re still around on Adwords, then you’re pretty lucky.

Even if you’ve been suspended before and got back on–you’ve dodged a bullet. And now, if you love Adwords and don’t want it taken away from you…you need to review your account to see if you’re making any of 6 major mistakes we identified below:

Mistake #1: Using public tools to choose keywordsx

Mistake #2: Bidding for lower positions to qualify trafficx

Mistake #3: Split-testing ad copy to improve CTR (it’s counter-intuitive, but this is screwing your quality score)x

Mistake #4: Listening to the gurus about landing page “guidelines” for Quality Score (their advice is based on theory alone, and it could get you banned)x

Mistake #5: Over-confidence in Google PPCx

Mistake #6: Relying exclusively on Google for trafficx

Be honest, did you find anything in the list above that you’ve been doing?

You make any of these mistakes, and you may as well be holding a gun to your own head.

Make any of these six very common Adwords mistakes, and you may as well be holding a gun to your head...

Make any of these six very common Adwords mistakes, and you may as well be holding a gun to your head...

As much experience I have with Adwords, even I was making ALL of the above 6 mistakes to some degree. For many months before the bans, Cherie and I were already aware they were mistakes and were already working on alternatives. That’s probably why we were able to come up with a formula in time to save ourselves.

Now, we’re putting together several hours of training to help you avoid the same mistakes.

So cast your fear aside. Cherie and I are ready with answers that will ensure you’ll never need to worry again. Get on Google Suicide – The Survival Guide with us and protect yourself from Google’s ultimate penalty. You’ll regret not applying this information–because Google’s Suicide letter is a LIFETIME BAN. And you’ll never be able to use Adwords again. EVER!

3. “My Adwords account is already disabled, what can I do?”

Until very recently, Google only wanted to remove violating content. So the ad disapprovals, the quality score, and the slaps were all focused on stopping you from putting up stuff they didn’t like. But now, they’ve changed direction.

Google wants to take out the advertiser. The person, not his account or campaign. So it’s a PERMENANT BAN.

Anyone who tells you that you can get back on by registering a new credit card, from a new ip, with a different name has old news. Google has new artificial intelligence software that can match up different bits of information and behaviour about you to figure out who you are and ban you no matter how many ways you try to get back on.

We know even legitimate PPC managers who logged into a bad client’s account ONCE and were banned as a result.

Solution: Use The Appeals Process. Only Do It Our Way…

Plead your case in front of Google. They might let you back on, if you do it how we tell you...

Plead your case in front of Google. They might let you back on, if you do it how we tell you...

The first thing you should do is use Google’s appeals process.

Yeah, they have one in place. Specifically for people who have been accidentally suspended or legitimate advertisers who made a mistake or two. So there’s SOME hope yet.

I’m guessing that you’re not a scammer, or you wouldn’t be here. If you want the appeals process to work for you, you have to change Google’s mind about you.

We have some tips about how to do this properly. And we’ll disclose them in a PDF manual as a bonus when you enrol in Google Suicide – The Survival Guide.

Frankly, we cannot make any guarantees here. Our experience is that information like this, about getting back on, has a short use-by date. So you’ll want to take immediate action and get back on before Google change their mind about allowing appeals.

There’s a chance you will never get Adwords back…

Sorry, I know this is probably disappointing to hear. But would you rather I say nicer things and mislead you? Fact remains, there is a very real possibility that Adwords will never be available to you again. But savvy business people work with the cards they’re dealt and find solutions. This is what I’m recommending:

For anyone who has been suspended and can’t get back on Google, they will need to get their traffic elsewhere.

But wait…

Don’t run off and start looking at social media and video marketing training–that would be a little dumb.

Anyone who already has some PPC skill would be wasting it by changing direction so drastically and starting over. My recommendation is that you leverage your existing skill in the following two ways:

Option (a) – Use other PPC engines.

PPC programs on all engines work very similar to each other. There are other major PPC search engines and programs on Yahoo, Bing, YouTube, and Facebook. They mostly rely on similar, if not the same, principles you’ve already mastered.

I’m not saying that there won’t be a slight learning curve, regardless. But it’s not like jumping from short, targeted PPC ads–to posting pages of content and adding thousands of friends on Social Media. Right?

If you’re like many of our loyal subscribers, you’ve already spent months–or in some cases years–to master PPC. You’ve spent money on training and on advertising…which would be wasted if you were to leave.

To completely abandon PPC in favour of some traffic method you’ve never had success with is like flushing money down the toilet.

If you’re one of the people who’ve tried Yahoo ads or something else, you’re probably reading this and thinking, “Yeah, except Yahoo doesn’t have as much traffic as Google and I tried it before with very little results.”

That’s how we felt about the idea too. Until a couple of months ago, when we discovered there is more traffic available to us for less on other engines–as long as we understand how to reach the people on there properly.

It has nothing to do with keyword choice or even ad copy.

For example, we know that Yahoo is the #1 choice of search for people in Asia. So while most people were targeting the USA and Canada on Yahoo search and seeing very few impressions, we’ve been using Yahoo to sell to the enormous Asian market.

Similarly, a few weeks ago, I was considering promoting a seminar in Jordan. But I discovered that the culture here is not one that searches online for answers to pressing problems. Instead, people ask each other and spread the word with “word of mouth”.

On the other hand, almost everyone uses Facebook. So I ran an extremely successful ad campaign on Facebook targeting only Jordan–and filled my seminar in only days.

That’s exactly why we’re dedicating an entire hour to the topic of other PPC Engines on Google Suicide – The Survival Guide.

In Google Suicide – The Survival Guide, I’ll show you how to discover which markets and demographics are most suitable for each PPC engine. And more importantly, how you can use other PPC engines to tap into cheaper traffic in larger volume than with Google.

Option (b) - Use PPC information to do SEO

You might, instead, be making a very natural jump from PPC to SEO. The similarities are certainly enough that you can make the transition reasonably easily.

For example, advertising with both PPC and SEO is in essence answering questions people ask with search. The keyword research is the same. Whatever keywords worked for you before with PPC will work in SEO too. Similarly, your PPC ads with great CTR will make excellent page headlines and summaries in search listings. Click-thru-rate plays a tremendous role in SEO too.

So even if you can’t use Adwords any more, the data you collected about keywords and adcopy is a goldmine.

You know exactly which keywords get traffic. You know the “copy” that attracts clicks. You know which keywords convert more frequently.

All that information can be used to build content optimised for SEO. Although this is not normally a simple topic, Cherie has discovered a method you can use to get nearly instant first page listings using PPC data.

We’ve dedicated another hour of training in Google Suicide ENTIRELY for making a smooth and easy migration from PPC to SEO.

Be sure to grab your copy of Google Suicide – The Survival Guide to discover Cherie’s method for squeezing 5 times as much traffic from natural search as you did with PPC!

you know, I love you…

This content is so powerful, I voted we do NOT share it. Sorry, you know I love you…but I didn’t want to kill myself by teaching the very secrets that are giving me a competitive edge right now.

Neither Cherie nor I make our money from being “ppc gurus”. In fact, we hate the label. We’re in the trenches day and night producing traffic and leads for ourselves and our clients and that’s our bread and butter. I can only speak for myself here when I say I’ve had my arm twisted to put this out. And I want to raise the price for the training tomorrow (Friday) so fewer people get in.

It’s a dick move, I know. But grab it now, it’s only $197. Just it’s not gonna stay that way if you click this link past New Year’s Day 5pm CST (Texas time)…

Get “Google Suicide – The Survival Guide”

The Other Half the Google Story

My father is a pretty cool guy. Simple, humble, and modest.

He doesn’t ask for much at all in his university teaching job. He doesn’t aspire for any administrative roles, he doesn’t like to travel, he doesn’t compete for power or authority…in fact, about the only thing he likes besides teaching is his garden.

It’s more of a giant orchard.

A few years ago, we decided to buy a huge piece of land which was to become the burial grounds for our family and descendants. Dad took it upon himself to turn this barren plot into a beautiful paradise of fruit, plants, and trees. I know it sounds a little bleak, but that’s my dad for ya–always working for charity and the life-after-death.

Several times in the past few months I’ve been here in Amman, I noticed that he’d taste a fruit that he found particularly sweet and keep its seeds. Or he’d see a fruit that was big and juicy and he’d pocket the seeds inside it.

Mum dries them for him on a plate in the sun-room.

When the season is right, he plants them in a little pot of soil. Over the next few weeks and months, he waters that little pot until a small plant emerges from inside. And when the plant is strong enough, he mixes some good ole cow compost in the ground and he carefully moves plant into plot.

I have seen him religiously turn on the sprinklers during the summer to keep the little delicate plants hydrated. I’ve seen him position grown trees so they don’t freeze in the cold of winter.

Eventually, his little plants grow into big beautiful tasty fruit-bearing trees. And for the entire season and the years to come, everyone enjoys the taste of that sweet fig or giant grape or juicy olive that dad had savored and saved all that time ago.

My father’s habit of seed-saving is the other half of the Google story…

Allow me to explain:

You see, running Pay-Per-Click ads on Google is like going to the market and buying fruit. Some are good, some are bad. You’re constantly testing and tasting to see which keywords and ad combinations bring the best results.

And that’s not an exaggeration–I mean, you literally plonk your ad in the center of a crowded marketplace full of people searching keywords related to your business. And you just pay Google a small fee for every time a customer responds to your ad.

The prospect who converts to a sale is the big, juicy, sweet fruit that you savour.

Next time you want more prospects like that one, you go to the same Google marketplace. You bid on the same keywords, you run the same ad. And each time, you buy the prospect Google brings you.

But what if you were to take that keyword, the seed that generates for you lots of sales and money on PPC…and you plant it on a website, tend to it, and take care of it for the next few months until it blossoms…

Your business could have free prospects forever.

Of course, that doesn’t mean you stop buying ads on pay-per-click. At least not right away.

But Search Engine Optimisation (SEO for short) is an integral part of any serious Network Marketing leader’s business.

Because when you build and optimise your site using the prime keywords that your PPC advertising helps you uncover, your ad becomes a permanent part of the Google marketplace. It appears on the left side of search results where the traffic is organic and free.

As I’ve told you before, my friends Raymond and Fernando are teaching all their prospect-growing methods in a full-fledged coaching program. And even they recognise the need for paid search advertising to find the keywords you want to plant and grow–so they’ve made a generous offer:

Anyone who has bought my PPC Domination training gets their money back on it. Fernando and Raymond are gonna discount their coaching by the entire price of PPC Domination plus an extra $100. That’s a damn good deal, so go for it:

All you need to do to get PPC Domination free is this:

  1. Grab your copy of PPC Domination from here if you haven’t got it yet. (otherwise skip ahead).
  2. Forward your PPC Domination email receipt to ppc @ seonetworker.com.
  3. Buy access to the 8-week intensive SEO Networker coaching program here

My Favourite PPC Domination Submissions

*post edited to remove excessive exclamation marks

Time to solve a little mystery for some people who were surprised at how fast I discovered their submissions.

I use Google Alerts. tadaaaaaaaaa!

It’s a cool service from Google that you can setup to alert you every time the keywords you specify are posted or talked about on the internet. I use it as a keyword research tool for PPC–and if you don’t, you should.

The way I have it setup, Google sends me an email as soon as anyone publishes an article, blog entry, or press release with “PPC Domination” in the content.

And in this way, I’ve been able to read and enjoying many of the submissions and reviews everyone’s been doing. There have been a LOT of submissions so far.

Was it as a result of my earlier blog post about How to win the MacBook Pro? I don’t know, I can’t say for sure. But I hope I gave enough of you out there some ideas on how to make a pile of money this month after PPC Domination launches on Monday.

I’d like to honour and highlight a few of the submissions people made. These ones really stood out for me. These can be taken as examples of awesome work–in case you’re looking for ideas on how to win one of those Macbooks!

Mari Ann Lisenbe submitted my favourite PPC Domination video review because she anticipates and handles an objection someone else might have about the course being too difficult. Mari Ann explains that she found it very simple and easy to understand. Good reviews and testimonials should always be specific about the benefit of the product being marketed.

Melanie Milletics’ most recent blog post was fantastic. She gives 3 reasons you should NOT get PPC Domination. That raises eyebrows and grabs attention fast–then she goes on to give these 3 reasons and back up her claim. Don’t worry, she made a positive review!

And my favourite PPC Domination press release was submitted by Sherry Driedger, it was short, to the point, not-hypey, and sounded like newsworthy news. That was a perfect press release and she worked her pitch in there at the end in a really smart way that makes the reader want to click.

There were many other submissions that got my attention. It would take me too long to find them all. This is just a sample of the ones i liked. Congratulations to everyone else for their fine efforts in promoting PPC Domination.

Good luck contestants!

PPC Domination Contest : MacBook Pro for the Ultimate PPC Dominator

PPC Domination Prize List and Qualification Criteria

PPC Domination Prize List and Qualification Criteria

Only 4 days left until the launch of PPC Domination.

And if you follow my instructions here, I can help you feast your eyes on a fat 4- or 5-figure commission in your Paypal by January 31st. And I’m not even talking about the $3,000.00 cash prize or the 15″ MacBook Pro laptop that some lucky, lucky, lucky girl or guy is gonna end up with by winning the affiliate contest.

With every Magnetic Sponsoring launch, people like David Schwind, Fernando Ceballos, Raymond Fong, and myself  cash in big time. And I don’t think any of us have ever been the official “winners” either. Though we’ve been strong contenders in any case.

There’s a simple formula each of us uses. Anyone, no matter how small-time can duplicate it just as easily and have a 4- or 5- figure month this month:

1. Change Your Signature

Change your forum signature in all the forums you participate in. Insert a link to your affiliate landing page.

Even in betternetworker where most of the Magnetic Sponsoring crowd hang out, you can still get sales. In fact, about 80% of the commissions I earned during launches came directly from the community website! Remember, many members in the forum have never bought any MS product yet.

And, more importantly, the forum is visible and accessible to public searches in all the search engines.

A good signature will make use of the visibility from ALL of your past forum postings. And as for future ones, this is around the time I start participating in the forums a lot more. So go ahead and look for threads you can add value to!

2. Create a YouTube Review of PPC Domination

Get out your webcam, flip cam, or even use Camtasia and record your screen. Make a short and sweet YouTube video (1 or 2 minutes) focused around the benefit people will get by opting in for the freebie offered on the product launch page. Tell people what they can hope to learn once they register on your affiliate landing page. At the end of the video, make sure to post your personal affiliate page inside the footage.

Windows Movie Maker (free with windows) and other similar programs allow you to add titles. Use the “title” feature to tell people your affiliate link. It’s register your own domain and forward to it so you don’t lose commissions.

Don’t assume that because you put the URL in the description you won’t need it in the video too. Your video may be embeded in other websites and blogs without the attached text content. If that happens, you want your URL visible in the video itself!

When YouTube asks you for a text description, either write the transcript of what you say in the video or leave it blank for now. I’ve got another step later that will help you fill it out. But make sure you paste the link to your affiliate URL right at the top of the description before everythign else. This ensures it’s visible without viewers having to click “more info”.

Your video title should at least have the name of the product and one benefit of it. For example, with PPC Domination, your title may be, “How to Generate 200 MLM Leads / Day Using PPC Domination ” or “5 Deadly Mistakes Network Marketers Make With PPC”.

3. Write an Article

Articles should be educational or informative. Their purpose is similar to that of the YouTube video you uploaded. Give your reader an evaluation of the product if you already have it or give a summary of the benefits people can expect from the information contained in the product.

An article is quick to write. You only need 400 words.

4. Post Your Article to Your Blog

If you have a blog, post your article there first. This will mark to the search engines that this is the “source” of the content because your RSS feed will be read earliest.

Link the name of the product to the your affiliate landing page. Also, at the bottom of the article, add a prominent link to your page with a direct call to action. Then go back and copy the embed code from YouTube for your video and paste it somewhere in this article’s blog entry somewhere appropriate.

You can even add a banner to your blog for the duration of the launch to help increase your reach.

5. Copy Your Article Into YouTube

If you didn’t use a transcript in your YouTube video, just copy directly your entire article and paste it as the description of the video you posted to YouTube earlier. Make sure that your URL still appears at the VERY top of the video submission though.

This step helps the search engines find your video better because search engines are hungry for text. And you would have just given them a whole bunch of recycled text in the video description!

6. Copy Your Article into Squidoo

Create a squidoo lens around your PPC Domination article. Include your YouTube video too. Make sure you link back to the same article in your blog. (Don’t link to the main home page of your blog or it’s pointless). Also, within the lens, have a direct call to action that asks people to go get your freebie from your affiliate URL.

7. Submit Your Article

Use Ezine Articles to submit your article again. Remove all links from within the body of your article or it will be rejected. The review process can take an entire week after submission so do this soon.

Don’t forget to remove any promotional/salesy content within the article itself. Your bio line is the only place you’re allowed to have a direct call to action. Use it wisely and send people directly to the same article in your blog post.

Repeat the same process by submitting the article to the betternetworker website.

8. Share Your Video

Bookmark your video with digg and del.icio.us. And post it to your Facebook profile too.

9. Share Your Blog Post

Bookmark your blog post with digg and del.icio.us. And make sure that Facebook is importing notes from your blog.

10. Tweet About It

Write a twitter entry to your blog. If you use the Twitter application on Facebook you can even get it to update your Facebook status to match your twitter update! That’s a smart way to put your new blog post in front of your Facebook buddies–all those annoying people who have been adding you to look at their bizops can see it.

11. Write a Press Release (really profitable!!)

This is one of my favourite methods of promotion–particularly useful when there is a product launch.

A press release is a kind of ad directed at news reporters and bloggers. You’re trying to sell them on a story or new, newsworthy event. If reporters likes your story, they will investigate further (sometimes by contacting you). The result is multiple blog entries and RSS syndicated content throughout the web, and possible exposure offline when people write news based on your release!

The best press releases are short and about two paragraphs in length. They evoke curiosity.

In the body of the release or in the “closing” details, send the reader directly to your affiliate landing page for more information.

I usually pay for press releases but you have the option to submit them free. If you submit a free press release your links won’t be blue and clickable. This means search engines won’t recognise them and give love to your site. Also, it means if a reader of your release wants to get more info they need to copy and paste the URL into their address bar.

A paid press release submission allows you to place active links in your entry. It’s up to you which you choose depending on your budget. I submit press releases at 24-7pressrelease.com where you may choose free or paid options.

I highly recommend that you at least consider spending $10. In my experience, the reviewers aren’t so strict on your release when it’s a paid submission.

12. Blast Your Email List

No matter how small your list size, just send out an E-Mail and ask them to check out the new product. Pass on your affiliate URL.

13. Go Do It Now

Don’t put it off until the launch. Otherwise you’re gonna miss it! Most of the action happens BEFORE the product is launched when everyone is buzzing about it. You have 4 days to fill your pipeline. And when the doors open, everyone you gather over the next 4 days will get a chance to buy.

You will earn commissions not only on the sale of PPC Domination, but on every subsequent sale that follows.

That’s it folks. How much does all of this cost?

Money Spent: $0.00

Time Spent:

  • 30 minutes to write article,
  • 30 minutes to record and edit video,
  • 30 minutes to write a press release,
  • 30 minutes to submit and share
  • Total = 2 hours of work.

Revenue Generated: $1,000-$10,000

I kid you not my friend. I have used this very list at each launch and earned NO less than $1,000 and as much as $10,000. I did this in the early days of hardship and I am doing it even right now.


Does this PPC course work? Read PPC Domination Reviews here.

Good luck!

My “PPC Domination” Debt

I’m writing with very sleepy eyes.

Today Magnetic Sponsoring gave the go-ahead to all their affiliates to begin promoting PPC Domination. That’s a brand spanking new course designed specifically for Network Marketers and Home Business owners to learn how to go from ZERO leads per day to over 150 leads using Google Adwords.

 

PPC Domination (How to Get 100s of MLM Leads Using Google Adwords)

PPC Domination (How to Get 100s of MLM Leads Using Google Adwords)

Had I kept an organised blog back then, I may have even bored you with daily updates of the three agonizing months it took to produce the course. IN VIDEO.

 

But luckily, you’ve been spared.

Within the hours of video that make up the bulk of this course, I share how I have been producing my home business leads for the past two years.

When we launched the beta of this course back in November, I had no idea we would sell out so quick. And then I spent the next few weeks nervous waiting for some kind of feedback. None came for some time.

Little by little, trickles of our beta testers began to add me on Facebook and Twitter. Small “thank you” notes and mini-testimonials of their results in their add requests.

What truly humbled me was when Mike Dillard wrote in asking for their testimonials and results…MANY MANY people were so generous with their time. They responded. I literally saw FLOODS of reviews from our testers. 

So I want to take this opportunity to thank you all. Everyone who beta tested the product and asked questions on our live calls. Everyone who sent in a testimonial or review, written or video, positive or negative. I am very happy to have helped serve you all!

Most of all, I want to thank my friends Mike Dillard and Tim Erway for their constructive criticisms, for coming up with the idea of this product, for helping me structure the material in a way that everyone can understand. And of course, for helping me reach you.

I’m also very grateful to Dr. Sane Yagi and Dr. Basma Yaghi who were actively involved with me in testing the content for understandability by newbies. They loaned me their lack of expertise and knowledge in Internet Marketing and PPC.  Sane helped me create examples and specific slides. Basma was my guinea pig;  before anyone else took the course, she took it. Then she used what she learned to begin a new career in CPA marketing.

If you missed out on the beta-launch of PPC domination and you don’t want to miss out again, then register to get the free PPC Domination videos showing how I get 150 MLM leads / days, how Sophia and Aaron Rashkin are getting 90 leads/day, and the top 5 mistakes people make when using Google Adwords.

Of course, you’ll also be reminded on the 19th when the course is officially launched!

Register for PPC Domination Now

SEO Networker’s Intrusive Case Study Videos

I just finished watching Fernando and Raymond’s new video case study for SEO Networker.

Fernando Ceballos

Fernando Ceballos and Raymond Fong of SEO Networker

Inside, I saw how these two rocket-scientists turned Network Marketers were able to dominate the Google organic search results for common searches that business opportunity seekers are looking for. Keywords like, “attraction marketing”, “network marketing training”, “mlm leads”, and “mlm system”.

Basically, that means they can get perfect prospects for their MLM business from Google for FREE.

They’re good friends of mine, but I’m sure as hell not about to tell them that their content gave away the kitchen sink. I want it to stay up there at least till I finish implementing some of that stuff!

Maybe they don’t realise how dangerous it is to be sharing insider material about their business with someone like me…because, um…I’m gonna implement it, master it, and then I’m gonna be their competition.

Like for example, here’s some of the cool stuff I’m sooooo gonna nick:
(btw, for my American readers who may not know this, nick=take/steal) 

  • They gave away some of the exact keywords that they’ve been targetting with their main website
    (Attraction Marketing Formula.)        

    That website of theirs shows up on the left side of the google search for many of the key terms I target with sponsored ads on the right. 

    Using Fernando and Raymond’s Search Engine Optimisation techniques alongside my Paid search efforts, I’ll get the benefit of being on BOTH sides of search results. In effect, maximizing my search presence: I get immediate results with PPC and then long-term passive results with all the content I create over time with SEO!

  • Fernando showed the titles and exact addresses to the content that got them on Google’s front page. So in theory, one could go to those articles, do some “research”, and then write similar articles on one’s own website.
     
  • They showed the actual categories and themes that they divided their content into. This is an integral part of doing Search Engine Optimisation. One could, copy those themes or categories (though we shouldn’t)…and then you’d be able to dominate the same keywords in Google’s organic results too.
     
  • They revealed their linking strategy. Which sites they’re using to connect INTO their site and how they’re linking the pages within their site in that perfect way that Google wants to just keep sending them visitors.
     
  • Fernando gave me an idea how to modify my wordpress blog theme so that it monetise the traffic that comes to it from free search engine traffic.
     
  • They told about how installing a wordpress blog on your site is almost a passive way to get search engine rankings because of RSS. Now that’s pretty smart, considering that with wordpress, the very same blogging engine i’m using right here, I don’t have to do ANY html coding. I can literally create my entire site, landing pages, capture pages, and sales letters all off the same wordpress platform. Holy smokes!

 

Ok so that’s pretty much a whole bunch of stuff I got out of their case study. This came (I think) as a result of a conversation I had with them a few weeks ago.

See, Fernando and Raymond are launching a coaching program to show regular network marketers how to create sites that Google loves to send traffic to. When we talked about their launch, I made a suggestion that went something like:

“Hey guys, why don’t you give away a bunch of videos with proper, simple, SEO techniques that people can go out and implement right away. And then hold a contest of some kind that makes use of the learning people get from those techniques.” 

I don’t know that i said it exactly that way, but ya know, quotes are cool in blogs. I thought I’d do one.

A few days ago they caught me by surprise when they released these case study videos for the contest. The winners get a scholarship into the coaching program. Meaning, they get in for free. Contest ends on the 22nd of January, so not a whole lot of time if you’re thinking about joining in.

As for me, I’m not eligible for the contest because i’m a JV and I get free unlimited access to the training anyway. But regardless, the information they shared in the videos is as useful to me as anyone else.

In my next post I’ll tell you some of the things I’m gonna implement right here in this blog to help me dominate a slice of Google’s organic search results!

Go watch the SEO Networker case study videos and then comment here on what you learn!

Jim Fights Some PPC Demons (and 16 New Leads / day)

Hi guys and girls!

My name is Jim Yaghi and you’re joining me on the second video of my coffee adventures.

For this adventure, and over the following weeks I’m going to scale up my Pay Per Click campaign from the 150 leads a day it’s bringing now to 3 times that — 450 leads a day. This is a stepping stone toward the eventual goal of 1000!

Last month I attended a live event in Las Vegas at the Venetian hotel called Inner Mastermind. If you’re into it, I shot some fun videos of my trip for that event. You can find them on my blog or Facebook.

Anyway, this month a product launched by the name of the Arbitrage Conspiracy which was a product of that event. In case you’ve been hibernating under a rock and you didn’t hear all the buzz, the story goes that three young fellas from Canada were consistently pulling in as much as 150,000 dollars PER day online using Pay Per Click. What was more interesting to me was that Aymen, the main speaker at the event told me that they spent between 50-100 thousand dollars a day on pay per click ads alone.

Naturally, when I was invited by my friend Mike Dillard to attend and represent Magnetic Sponsoring there, I jumped up. Within a few days I got on a plane and flew over from Jordan to Vegas!

There wasn’t a great deal of difference between what they were doing with CPA and what i was doing with home business opportunity leads using pay per click. I used Google Adwords and Yahoo they used Adwords and Yahoo. They also used MSN and some other smaller and less trafficked pay per click engines–which honestly i can’t be bothered with right now. I tried MSN before and their conversion tracking was making mistakes so I abandoned it.

Also, Aymen’s team were making customised landing pages for each keyword and placing a single keyword in each adgroup–and so was I.

None of their keyword research tools were new to me. They used the Google tool mainly, a few misspell and typo generators, word combiners, alexa, and so on–i was doing that already.

But i learned two very important lessons. One was the use of automation tools to build up massive keyword lists and upload them all in one shot. Obviously they didn’t filter these keywords too much becuase no one could do that to a list of 1 million words. Their strategy was to first sweep the market with these million keywords and find keyword types and themes that showed SOME results with low bids. And by tracking the keywords that worked, they would kill the ones that wouldn’t convert. And they would laser target their attack to improve their click rates, click costs, and conversion rates.

So as soon as I got home, I got to work.

I pulled up alexa and used its related sites feature to find domains in the network marketing and home business industry. A small list of about 50 domain names came out. I then used a typo and misspelling generator tool to turn that into a list of around 800,000 keywords.

Oh but Google’s quality score would shut me DOWN if i tried to upload those keywords to my account. Instead, i posted them to Yahoo becuase it’s less strict. Several hours and yahoo accounts later, i had the keywords all ready to go.

Ok, let’s pause for a minute. I’m in phase 1 right now. Remember the 3 challenges i have to go through? Impressions, clicks, and conversion.

Right now, I’m focused on phase 1 ONLY. Keywords that get impressions. That’s all i care about.

Well Yahoo gave me impressions–very few. In my experience, Yahoo has always been weaker than Google for the Home Business niche–maybe someone else has better luck with Yahoo than i do, i dont know.

Not to worry. What’s next?

Well, I’ve gotta take this stuff into Google where there’s lots of fish. Out of the 800,000 keywords, i had to choose! I sorted all the campaigns by impressions and took the top 4 keywords from each campaign.

Now I still worry about the Google Quality Score since i’m really not focusing on Click Thru Rate or conversions–i want to keep my landing page generic. So i figured i’ll place these keywords on the Google content network first. Again, that’s a much less strict place to advertise than is the Google search.

I ran this for a few days and lo-and-behold…not only did i get impressions and clicks, but i got a super high conversion rate!

Now i get about 16 new conversions from that little experiment. Not bad but i gotta get disciplined about repeating this a few more times.

Go try this out for yourselves and let me know how it works. Meanwhile, i’m gonna go fight my demons and report to you in a few days.

Take Care.


To learn more of Jim’s PPC advertising techniques, check out PPC Domination.

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